The following report was developed for an upper-level forecasting class. The report included the use of Photoshop and Illustrator to construct mood boards and visuals representing a specific fashion trend entitled “Soul Unseen.” Forecasts included relevant colors, textures, patterns, styles, and inspiration from pop culture. View the full report here.
The above report was researched for a senior-level buying class. Over the course of the class I “worked” as a womenswear buyer preparing for the Autumn/Winter 2016 season. This specific report includes highly detailed research regarding relevant trends, garment styles, textures, colors, textiles, and relevant vendors associated with each style. View the full report here.
The following report was written for a senior-level advanced store development class. This marketing plan was researched and written for a locally-owned kitchen store concept and includes a financial calendar broken down by promotional events. Marketing research includes the target customer, competition, pricing and sales relevant to the financial calendar. View the full report here.